Analytics Developer (Standard) with skills Decipher, Wincross, Analytics Development for location Bangalore, India
ROLES & RESPONSIBILITIES

Core Skills

Must have:

•         Experience with web analytics tools such as Adobe Analytics (strongly preferred), CJA, Google Analytics, or CoreMetrics

•         Ability to understand different Adobe data sources to drive all the cross-surface journey optimization.

•         Partner with Data engineering team to create comprehensive reports and dashboards to visually communicate insights effectively, presenting findings in a clear format. Make complex findings easily understandable, by highlighting key takeaways and actionable recommendations.

•         Review test hypotheses, help develop comprehensive test plans and success metrics, performing quality assurance on test cells, and calculating the final test results and deep dive analysis of the test results and craft Test Summaries using both behavioral and voice of the customer analytics to provide actionable insights for key business stakeholders.

•         Proactively identify and analyze trends within the data to understand visitor behavior, market dynamics, and site performance metrics. 

•         Utilize best-in-class analytics tools, including the Adobe Marketing Cloud (eg. Target, Analytics, Ad Hoc Analysis etc.) to analyze test results and provide interpretation, guidance and recommendations to aid marketing decision making.

 

Good to have:

•         Candidate must know programing languages like R, Python or SQL for data extraction and data stitching work.

•         Expert in A/B and Multivariate testing, design of experiments, the mathematics of statistical hypothesis testing coupled with the ability to draw meaningful business insights across multiple tests. 

EXPERIENCE
  • 4.5-6 Years
SKILLS
  • Primary Skill: Analytics Development
  • Sub Skill(s): Decipher
  • Additional Skill(s): Wincross, Analytics Development
ABOUT THE COMPANY

Infogain is a human-centered digital platform and software engineering company based out of Silicon Valley. We engineer business outcomes for Fortune 500 companies and digital natives in the technology, healthcare, insurance, travel, telecom, and retail & CPG industries using technologies such as cloud, microservices, automation, IoT, and artificial intelligence. We accelerate experience-led transformation in the delivery of digital platforms. Infogain is also a Microsoft (NASDAQ: MSFT) Gold Partner and Azure Expert Managed Services Provider (MSP).

Infogain, an Apax Funds portfolio company, has offices in California, Washington, Texas, the UK, the UAE, and Singapore, with delivery centers in Seattle, Houston, Austin, Kraków, Noida, Gurgaon, Mumbai, Pune, and Bengaluru.

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