The success of any cloud journey depends on picking the right platforms and solutions. Choosing Salesforce is always a good idea, but from there, leaders of automotive orgs may have to decide whether to add Salesforce Automotive Cloud or to extend Service Cloud. Both unify customer profiles in real time across touchpoints. Both also leverage Salesforce Data Cloud and CRM, and they integrate well with other Salesforce Sales, Marketing, Commerce, and other clouds. And both leverage predictive insights from Einstein AI although the road is slightly different for each of them.

They key is matching the Salesforce solution to your specific needs.

However, how do you do that?

Explore in this whitepaper

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Insights